Tastemaker: Nick Wolda

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When you want to truly know a city you ask the locals. AVIA did just that, and here are picks and tips for diving into The Woodlands.

Few people are as passionate and vocal in their unabashed praise of The Woodlands as a unique place for business and pleasure than Nick Wolda.
For more than a decade, Wolda has headed up The Woodlands Township marketing effort and for the past two years, he has served as the president of the area’s convention and visitors bureau.
“The Woodlands is truly a unique place to live, work and explore,” he said. “The concept of integrating residential and commercial projects in a natural setting was an immediate success.”
The winning ways of the region continue as The Woodlands continues to prosper – attracting new residents, new businesses and ongoing economic prosperity. Rather than resting on their laurels, civic and community leaders are dedicated to continued development of parks, recreation areas and greenbelts.
“It’s a beautiful, natural environment with activities for the whole family,” said Wolda. “It’s the perfect place for business or pleasure.”

The Woodlands Convention & Visitors Bureau

The Woodlands Township

If you sought a truly “off-the-beaten path” experience in The Woodlands, where would you go?
The Woodlands Waterway is one of the most unique features of any community in all of Texas. It’s a beautiful setting with so many different things to see and do at your own pace.
Where is a great place to see and experience local architecture in The Woodlands?
With its unique fountains and water features, Waterway Square is particularly interesting and enjoyable place to spend time.
What are some sensational shopping spots in The Woodlands?
Visitors should explore The Woodlands Mall, Market Street and our Village shopping centers – with more than five million-square-feet of retail space, there is quite a variety of unique shopping available throughout The Woodlands.
Where would you go to see intriguing local art?
Just start walking on the hiking and biking paths. There are more than 40 unique sculptures on display throughout the community.
What types of family fun activities do you recommend?
There are over 100 festivals and special events in The Woodlands every year. Just check out the schedule and see what’s happening.
Hands down, what is your favorite festival or event?
The International Winter on the Waterway is a great activity, but I also like the fireworks display on the Fourth of July.
If you were to do one thing that characterizes a true local experience in The Woodlands, what would it be?
Enjoying nature. There are more than 110 parks and 140 miles of hiking and biking trails. This is a great area to go exploring.
Where would you take friends to experience the local music scene?
The Cynthia Woods Mitchell Pavilion is a wonderful place to enjoy a wide variety of music.
What three words best describe The Woodlands?
Urban, trees and quality.
If The Woodlands were a movie, what would be its soundtrack?
It’s a Wonderful World
What should visitors be sure to bring to The Woodlands?
A healthy appetite.

GREAT CITY FOR . . .

Tastemaker: Nick Wolda

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